5 things you can do with your customers online

Slides from my MBA mini-lecture, 5 things you can do with your customers online, are here as promised.  Offered as part of our USF MBA Kickoff week.

My advice for MBAs starting with social media?  Try these simple tasks first:

  • Set a google alert for a topic you care about (LISTENING)
  • Comment on a corporate blog (CONVERSATION)
  • Send a product evangelist email (EVANGELISM)
  • Answer a question on an online forum (SELF-SUPPORT)
  • Vote for a product idea online (CO-CREATION)

This entry was posted on Monday, August 25th, 2008 at 4:21 pm and is filed under IT & Business, Social computing, Web 2.0. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

1 Comment so far

  1. on August 27, 2008 at 2:12 pm sally wrote:

    JP, funny that you mention these suggestions. I just recently set a google alert for ‘my dream job’ industry I am pursuing in NY. :)

Have your say

Fields in bold are required. Email addresses are never published or distributed.

Some HTML code is allowed:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>
URIs must be fully qualified (eg: http://www.domainname.com) and all tags must be properly closed.

Line breaks and paragraphs are automatically converted.

Please keep comments relevant. Off-topic, offensive or inappropriate comments may be edited or removed.

  1. About Me

    J.P. Allen is an Associate Professor of Information Technology at the School of Business and Management, University of San Francisco.

  3. Categories

    IT & Business Web 2.0 IT & Society Open Source Innovation Social Informatics Internet Apps class Blog IFIP 9.1 Wiki Gaming ARG Virtual worlds Podcast Social Networking Media appearance Knowledge sharing USF Social computing Executive education Systems class Sustainability Linux Free knowledge Entrepreneurship Content management India Tour Analytics Risk assessment Netbook Security

  4. Recent Posts

  5. Recent Comments

  6. Archives